Tag:TikTok advertising

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UK Advertising Regulator makes first ever ruling on disclosures required for commercial marketing via a TikTok video

UK Advertising Regulator makes first ever ruling on disclosures required for commercial marketing via a TikTok video

A TikTok post on an Emily Canham’s account, a beauty blogger and YouTube star, is the first TikTok video found to be in breach of the Advertising Standards Authority’s (ASA) requirement for disclosure in the UK (see here).

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